In August I attended the Willamette Writers Conference in Portland, Oregon. My goal this year was to continue evolving my marketing chops, especially when it came to the not-really-new, ever-more-important, still-not-really-understood Google+.
Boy howdy did I come away with some knowledge.
- When people say they want your content, you don’t have to pay for them to actually see your content (unlike a certain social network whose name rhymes with “took”)
- The quality of features and conversations is like bringing in the best attributes of Pinterest, Twitter, Facebook, etc., all within the sphere of Google, the most important search company on the planet for your organization.
No matter how shallow or deep you want to dig in to Google+, I recommend this excellent guide from Martin Shervington. Videos and blog posts guide you step by step through every facet of this powerful social network:
BTW, you can follow me on Google Plus at +Anthony St. Clair