How even small businesses are using data nowadays

How even small businesses are using data nowadays - New article for Palo Alto Software’s LivePlan business/startup blog

Big data is more important than ever, and it’s only going to get more important to online retailers of all sizes. Luckily, it’s also more accessible than ever.

Small- and medium-sized online retailers, and even solopreneurs and early-stage startups, can access free and low-cost tools that can power big returns in sales conversions, expanded their customer base, and increase business growth.

For this piece on Palo Alto Software’s LivePlan blogHow Data Can Drive Revenue and Growth Strategy, I got to talk with an old friend and an innovator at a UK-based blinds company. Their insights are great reminders that anyone in any size business has access to more data that ever to help them with their endeavor:

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